Lead Generation – How To Generate Leads On Facebook For Free

Lead Generation – How To Generate Leads On Facebook For Free

Leads are hard to get on social media networks. That is the home truth that call centers are slowly waking up to. In terms of lead generation, Facebook and Twitter have dubious reputation. Several BPO units have tried and failed to generate any response out of the users of these social platforms. It seemed like that there is some unknown mystery that these firms have to crack before they can make some purchase. But the fact is, there is a cardinal rule of generating leads through these websites. And that rule is interaction. Without interacting with the users, there cannot be any hope of them coming to your client’s website to check out the services page. You can keep pushing web links but they will be of no use.

 

Facebook has certain features and applications that call centers can use. You have to option of creating services pages and also create event pages. These pages can be used by the BPO firms to launch their products/services. Agents working on the profiles can add friends and fans to these pages by sending invites. The whole process has to be very skillfully managed. The essence of sales lead generation on Facebook or any other social media network is pull marketing. You have to create the right amount of curiosity about your brand. That will bring in the users to check out your page. When they find something interesting, they will be looking up your website and the services pages as well.

Facebook is not the platform for you to get hard leads like you would through SEO methods. Facebook is more a vehicle for brand building and brand awareness. Call centers should use this platform to inform users and prospective customers about their brand and range of products. BPO agents should not push web links relentlessly in the hope that the users will click on them and check your page. Too many links is counted as spam. Moreover, it also comes across as desperate. Your lead generation agents must curb that and spend more time talking to users and friends through messages, live chat and wall comments. When you get into the loop, it will be easier for you to promote your brand.

We have conducted successful lead generation campaigns on Facebook. Our call center agents are very particular about the methods that they use on social media platforms.

20 Cutting-Edge Real Estate Lead Generation Strategies

Real Estate Lead Generation is Very Competitive And Challenging. But With The Right Strategies, Tools, And Resources, You Can Consistently Generate More Leads, Make More Sales And Stay Ahead Of The Competition.

 

1. Twitter 101 for Real Estate Marketing and Lead Generation

via Post Launch

2. Anatomy of an Awesome Real Estate Landing Page

 

via Realty Ninja

 

3. A Facebook Hack for Real Estate Lead Generation

 via Social Agent Today

 

4. 3 Big Real Estate Marketing Lies That Everyone Is Telling Us

 

via Inman

5. How to Create an E-Book for Real Estate Lead Generation

real estate lead generation

via Greg Lyles

6. Commercial Real Estate Lead Generation 101 – Go Where Your Clients Are

via ML Jordan

7. 21 Free Offers To Generate More Real Estate Leads

21 free offers to generate more real estate leads

via Ecommission

8. 15 Proven Ways to Generate Leads in Real Estate

via Resaas

9. How to Rake In The Leads With Your Real Estate Website

real estate website leading

via Agentfire

10. Optimize Your LinkedIn Profile For Real Estate Leads

via L Wolf

11. Using Local SEO to Get More Leads for Your Real Estate Business

More Leads Local SEO

via Delta Media Group

12. 5 Surefire Tips – How to Use Inbound Marketing to Generate Real Estate and Business Leads

via P5 Marketing

 

13.  3 Way To Triple Your Real Estate Leads and Referrals

via Easy Agent Pro

 

14. Higher Conversion w/ SMS Auto Responders & Texting in Real Geeks CRM

via Real Geeks

 

15. YouTube Tips for Real Estate Agents – 3 Video Marketing Tactics to Generate Listing Leads

via Youtube Owen Video

 

16. Top 10 Lead Generating Strategies for a Challenging Real Estate Market

Top 10 Lead Generating Strategies for a Challenging Real Estate Market

via Richard Robbins

 

17. The 5 Lead Sources I Used to Find My 5 Latest Deals

 

via Bigger Pockets

 

18. 13 Landing Page Ideas to Jumpstart Your Real Estate Business

13 Landing Page Ideas to Jumpstart Your Real Estate Business

via Lander App

 

19. Get 100’s Of Real Estate Web Leads With This One Simple Marketing Strategy

via Easy Agent Pro

 

20. Why Blogging Works In My Real Estate Business

via Inman

Conversation Marketing For Real Estate Investors – A Unique Take on Content Marketing

Conversation Marketing

Conversation Marketing For Real Estate Investors – A Unique Take on Content Marketing

6 Simple (but powerful) Questions A Six Figure Per Month Wholesaler Asks Motivated House Sellers

Conversation Marketing

 

Conversation Marketing For Real Estate Investors – A Unique Take on Content Marketing

Don’t you wish you could listen in while a 6 figure per month wholesaler talks to a motivated seller? Many real estate wholesalers focus so much on “getting the lead” that they forget that a huge leverage point in closing more deals is the first 3 minutes on the phone with a motivated seller.

bryan harrisBryan Harris, the CEO of  Homes For 10k, a 6-figure per month investor and Carrot member from Memphis Tennessee hopped on and walked us through 6 of his most important questions he asks during the initial motivated seller prospect call.

But first, Bryan wanted to stress the importance of perhaps the single most important (yet simple) thing that most investors just flat fail at that is costing them deal after deal without them even knowing it.

Did You Know, You’re…

Conversation Marketing

Talking with Bryan and several other real estate wholesalers and flippers who do $100k/mo in different markets around the country they always say they’re amazed at how few of their “competitors” call back the leads they get quickly.

As InsideSales study said…

‘It’s like taking all of that money you spend on marketing and setting it on fire.”

The bottom line There is a lot of competition, so call back your leads as soon as you get them in.

There’s no such thing as too fast. Online leads can be a very impatient bunch. Competition can be Fierce.  Leads have many other investors to contact, so they expect a very fast response to their inquiries. Ideally, you will respond to the with a phone call within a few minutes. Always be prepared to respond. Have your questions ready to go.

You can be the best negotiator in the world… but if you’re not following Bryan’s advice above on calling back your web leads immediately… you’re competition could be grabbing deals out from under you before you even get the chance to call the seller.

Quick Tip: Have your web leads instantly sent to your phone with a text message!

Conversation Marketing The InvestorCarrot Instant Text Message Lead Notification feature sends you a text message as soon as leads come in so you can tap a button and call back your web leads immediately.

This feature alone could possibly save you from losing a deal or more every year and pay for your Carrot membership for years and years and years.

Not A Carrot Member Yet? Take a demo to see why the top investors are all switching to Carrot!


6 Simple High-Impact Questions to Ask Motivated House Seller Leads When You Call

house-sellers-script.png 1367w, https://oncarrot.com/app/uploads/calling-motivated-house-sellers-script-300×120.png 300w, https://oncarrot.com/app/uploads/calling-motivated-house-sellers-script-768×307.png 768w, https://oncarrot.com/app/uploads/calling-motivated-house-sellers-script-1024×409.png 1024w” alt=”script for talking to motivated house sellers” width=”1367″ height=”546″ />

So, you got a lead that came in over the web, GREAT! You already know that you NEED to call them back immediately and that every minute that passes your chances at turning it into a deal go down.

Now, let’s dive into what Bryan Harris, a 6 figure per month wholesaler in Memphis says on the phone when he talks with motivated house sellers.

Now let’s turn it over to Bryan! 

Brendan: Bryan, it’s all you man!

Bryan: Awesome, I’ll just go ahead and dive in!

Ok, so when I call back a motivated house seller I like to start the phone call very much like i’d start a call with a friend of mine. You don’t want to go straight to the numbers and the deal.

I’ll dive into my basic structure for talking to motivated sellers in this post. I’m not really going to give a “motivated seller phone script” mainly because I feel that when you use scripts things don’t come off as authentic and real.

So I’d be doing a dis-service to you if I told you to “grab my script and just use this”.

We’ll focus on the overall structure and mindset. Another great resource is my own coach Sean T. and this video he made about the process of talking with motivated sellers. It’s great so couple that with my 6 questions below.

The first thing I ask house sellers when I reach them on the phone is…


 

Question #1: “How are you today?”

I know you’re probably thinking, “Really? That’s one of the 6 questions?”. But it’s an important one. I ask this because I’ve found that people don’t care what you know, until they know that you care.

This question is about the RAPPORT building, that is a must when talking to sellers.

You have to remember that there are hundreds of thousands of people doing exactly what you do, WHAT SEPARATES YOU FROM THE REST OF THE OTHER PEOPLE THAT WANT TO BUY THEIR HOUSE?

People tend to do business with people that they like and a simple THOUGHT FELT QUESTION like “How is your day?” can separate you from the pack.

One particular deal that comes to mind is the one that we recently obtained.

A $170,000 property for $22,000 here in Memphis. (can we get a picture?)

That’s not a typo. 

The seller told me she was bombarded by wholesalers. I asked her what stood out about me and our company and she said, she was about to lose her house to foreclosure and it seemed like I was the one who “cared” the most.

Needless to say. $120,000 profit later CARING IS SHARING…lol.


 

Question #2:  “What’s your reason for selling?”

Knowing the motivation of your sellers is of course a big deal.

I ask this question to determine the motivation. If the motivation isn’t there, when you present your low offer, you have no purpose to reference.

Motivation factor: The dire need for money to pay for college tuition that cost $5500 this semester.

As an example a conversation may go something like this:

Mr. Seller, I know you were asking for $29,000 and you may have others that have promised you more, but I can have $7,500 cash in your hand in 7 days and with that cash you can PAY FOR YOUR TUITION AND have $2,000 left for spending money

And school starts in 3 weeks. I can close by mid next week so that you can MEET YOUR REGISTRATION DEADLINE.

Too many investors discount the value they bring to the table with sellers and buyers and talk themselves out of a great deal. Find the true motivation and biggest pain point that the house seller has, and help them reach that goal as easily as possible. It could be a huge win-win for everyone.

Finding the motivation allows you to take their minds off the low offer you have presented, and focus on being the SOLUTION to their problem.


 

Question #3: “What is your Name, number and email?”

Did you notice this isn’t the first thing I asked for on the call?

A lot of people dive right in and ask for the contact info but what I’ve found is people can see it as threatening and putting the cart before the horse a bit. By this time I of course already have their phone number, but I’ll also confirm if this is their BEST phone number.

The importance of this information is because the FORTUNE IS IN THE FOLLOW UP.

TIP: EVERY SELLER NO MATTER WHAT GETS AN EMAILED CONTRACT OFFER FROM ME. EVERY SINGLE SELLER,  EVEN IF THEY REJECTED MY OFFER.

And for the next year they will receive an automated email and text from me monthly.

Most people do business with you on the 5th thru the 12th contact. So by you following up with leads, you OUT PERFORM 98% of your competition.

Use automated systems such as AWeber or MailChimp for drip systems or do follow up emails for later dates. Or, Callfire for text deliveries.  Find a way to automate your follow up and your life will be much easier.

InvestorCarrot integrates with Aweber and Mailchimp directly and makes it easy to get my leads into Callfire too.


 

Question #4: “Are you the decision maker?”

This is a really important question.

The last thing you want is to get down to it and the person you’re talking too can’t really make the decision on selling their house alone.

I like to always double check to make sure there isn’t anyone else on the title that need to sign in order to sell the property. If there are, find a time to discuss their options with all of the decision makers present.

This helps you avoid the “let me talk it over with my (fill in the blank)” 

Knowing if you are speaking with the decision maker is very important information needed upfront.


 

Question #5: “Are there any mortgages, back taxes, liens etc.?”

In addition to just the obvious reasons, this keeps down surprises… this question is a really great one to continue to build rapport.

You may have made an offer based on the house being free and clear and not knowing there was a mortgage attached, you get to closing table and find out there is an outstanding lien and the seller says, you didn’t ask that question.

Always find out all of the details on the house so you don’t have any last minute surprises when it comes time to close on the property.

You’ll thank me later for this one.


 

Question #6: “How did you hear about us?”

This question is so so simple, but very powerful.

How many sellers have you asked this question to recently?

Not only does this question help them dig through their brain bank to remember what stood out about us… which helps validate their original decision to reach out to us… but this helps me spend my marketing dollars where I am getting the most bang for my bucks.

Knowing where my leads come from is crucial information for any business.

The vast majority of my deals come from my InvestorCarrot websites and PPC marketing

If this question is not asked, you will need review your business weekly.
The majority of your leads may be coming from one specific source and the only way to effectively know is to ask this question.

Now Get Busy + What Do You Ask Sellers When You Call Them?

First, if you have some other things you talk to motivated house sellers about when you’re on the phone with them… let us know in the questions panel below! 

Bryan! Thanks for dropping in here and passing along some simple but awesome advice for the newer real estate wholesalers and flippers out there looking for a script and questions to ask for motivated house sellers! We appreciate it and look forward to bringing you back and diving into even more advanced stuff next time!

But for some inspiration, here is a Facebook post that Bryan recently posted that should get you fired up to achieve at a high level and to focus on what you do best and align with the people and systems that can help you succeed.

bryan-harris-memphis-real-estate-coach

So, given today’s challenging real estate market, you want to treat lead inquiries like diamonds.

When you call your sellers… 

  1. Build rapport at the start
  2. Find out their motivation for selling
  3. Get their full contact info for followup
  4. Dig out any hidden details about the property / mortgage before they bite you
  5. Find out how they found you

I’m sure there are many more questions you could ask, but these 6 should get you started.

Download This Simple “6 Seller Questions”
Checklist For Your Next Call

[Free Download] 6 Initial Questions to Ask Motivated Seller Leads Checklist.
Keep it near you for an easy reminder of the initial questions to ask.

Conversation Marketing


Need More Online Leads For Your Wholesaling / House Flipping Business?

Generate More Real Estate Investing Leads And Cut Through The Marketing Clutter In Your Market.  Download out FREE Marketing Toolkit: Get Access To This Content Marketing Toolkit + Training For Real Estate Investors here!

And take a Demo of InvestorCarrot today to leverage the same system that Bryan uses to generate his online leads and deals each and every month.

See InvestorCarrot In Action 

 

Conversation Marketing For Real Estate Investors – A Unique Take on Content Marketing

Lead Generation for Real Estate – Solving Real Estate’s 6 Biggest Problems

Lead Generation for Real Estate – Solving Real Estate’s 6 Biggest Problems

Inconsistent Lead Generation – Solving Real Estate’s 6 Biggest Problems

Effective lead generation for assets ought to be in tune with current market lifestyles. If individuals these days are additional inclined to use the net for his or her home shopping for and selling processes, the enterprising agent ought to consequently utilize on-line tools for his or her sales and promoting services to attach additional with potential shoppers.

There are many ways lead generation is finished on-line. However studies show that the 3 high ways are emailed search delivery service, putting in a multiple listing services, and giving free comparative promoting analysis. Agents who acquire these tools are able to generate additional centered leads faster, whereas serving the $ 64000 estate stakeholders higher.

Here are high reasons why lead generation using on-line tools are the simplest thanks to produce a positive impact on a wider assets market:

1. The agent can eventually be thought-about as a reputable trade skilled.
Emailed searches permit a agent to send a comprehensive list of properties on the market in keeping with the search question of each explicit user who signs up for the services.

This technique permits the agent to gift the properties in keeping with the extent of exposure he deems best for his portfolio similarly because the specifications of the user. It provides the agent the right platform to deliver the simplest data that’s tailor-fitted, customized and comprehensive. it is a surefire thanks to show the agent’s information and network base, similarly as his special complete of service, marking his name and complete as a trustworthy skilled within the field.

2. On-line tools offer real client service.
A free comparative market analysis perfectly delivers the advantages of lead generation for on-line tools. it is a quick, easy, convenient and comprehensive thanks to gather pertinent data for complimentary. This handy and helpful comparative tool, where properties are compared in terms of worth, details and specifications, is crucial for potential clients’ decision-making processes. This is often very true lately, when eightieth of potential patrons talk to the net 1st for analysis, house window-shopping and alternative property worth updates.

The agent who makes this doable is seen as somebody high entail vital selections and recommendation – one thing no well-rehearsed sales pitch over the phone will match.

3. Customized service strengthens potential shopper relationships.
When a true estate agent offers free services like a multiple listing service search, they’ll produce connections with their target market, assets patrons, sellers and hunters alike. They able to perceive dominant market demands, and will then realize ways in which to supply them. Having first-hand access to data users get during a multiple listing services web site permits an agent to supply solutions that focuses targets the non-public and centered necessities of each potential shopper.

By obtaining a true estate generating company to assist them found out on-line lead generation for assets tools, Realtors are able to generate their own leads, and lay down a sales arrange and pace in keeping with their strategy. These low-cost and highly effective solutions are the simplest thanks to produce lasting impressions and powerful connections that’s rare during a competitive trade.

Sadhna Singh is currently operating as a skilled author for Residential, Commercial realty, Real Estate Portal. He writes for realty,Property in Haryana Noida property costs, Rental Property, Noida Property Dealers, Property in Gugaon, Property Developers and Real Estate.

More Real Estate Lead Generation Companies Articles

Lead Generation for Real Estate – Solving Real Estate’s 6 Biggest Problems